SDCC 2019: Exhibitors at the Lucasfilm Pavilion

From Beeline Creative to Trends International, here's who's going to be at SDCC!

San Diego Comic-Con is one of the most anticipated geek events of the year, so it’s no surprise to see Lucasfilm back in the Exhibitor Hall to promote all things Star Wars.

More than 20 different exhibitors will be located at the Lucasfilm Pavilion (Booth 2913) this year, and we can’t wait to see what sort of exclusives will be debuting at the booth.

For now, here is a list of the Lucasfilm Pavilion exhibitors:

Beeline Creative, Inc.

Beeline Creative, Inc., designs and creates officially licensed drinkware, barware, bobblehead dolls, and other novelties. They’re best known for their Star Wars tiki mugs.

CherryTree Inc.

CherryTree Inc. is a hardware and software company that delivers unique custom-made technology innovations. Their most popular item is the Borg Cube PC inspired by Star Trek: The Next Generation.

Del Rey – Penguin Random House

Del Rey will be releasing a convention edition of Thrawn: Treason by Timothy Zahn. Here is the cover, as revealed by Del Rey’s Twitter account, and here are the details on how to purchase a copy:

Design by Humans

Design by Humans (DBH) makes high quality apparel and features original art from the DBH community. Some of their latest designs include Star Wars: Rise of Skywalker, Star Wars Jedi: Fallen Order, and The Mandalorian logo t-shirts.

Disney Publishing Worldwide

Disney Publishing Worldwide (DPW) is a leading publisher of children’s books and magazines. Some of their upcoming releases include Galaxy’s Edge: A Crash of Fate by Zoraida Cordova and Galaxy’s Edge: Black Spire by Delilah S. Dawson.

Fantasy Flight Games

Fantasy Flight Games is a game company that creates and publishes role-playing board and card games. Find their latest Star Wars products here.


FanWraps produces officially licensed automotive and home decor accessories of various franchises, including Star Wars.

Fetch For Pets

Fetch For Pets is a pet product company. They’re best known for their Star Wars character inspired chew toys. They also recently released exclusive products at Star Wars Celebration Chicago.

Her Universe

Her Universe is a fangirl fashion company and lifestyle brand founded by actress and entrepreneur Ashley Eckstein. We have no doubt Her Universe will be dropping a few exclusives at SDCC this year, but most importantly, the 6th annual Her Universe Fashion Show will be returning to the Manchester Grand Hyatt.

Heroes & Villains

Exclusively owned by Bioworld, Heroes & Villains is a premium apparel and accessories line. They recently launched the Boba Fett collection.


Lladró is a Spanish company that produces ceramic figurines. Back in April, they announced a “Born to Rebel” collection, which will include special porcelain creations to celebrate the heroes of Star Wars. One of these heroes is Queen Amidala. Amidala and the other “Born to Rebel” pieces will be available at Lladró boutiques and at the online boutique by the end of 2019.


Nixon designs and produces Star Wars inspired watches that honor the legacy of the franchise. At Celebration Chicago, they released a special edition Millennium Falcon and Death Star 2-pack collector’s tin.


Otterbox designs protective and stylish phone cases. For fans of Star Wars Resistance, make sure to check out Shop Disney for Resistance inspired Otterbox cases.

PopMinded by Hallmark

PopMinded by Hallmark offers geek and pop culture collectibles at major comic conventions. At this year’s Comic-Con, they will be releasing an Ewok themed Keepsake Ornament from Star Wars: Return of the Jedi as well as the Chewbacca Bandolier themed itty bittys carrier from Celebration Chicago. Find more information here.

Regal Robot, Inc.

Regal Robot, Inc., creates themed furniture, art, decor, and collectibles for the home. At the Star Wars collectibles panel last year, Regal Robot unveiled new and upcoming products, so chances are more exciting things are on the horizon for fans of the company.

RockLove Jewelry

RockLove Jewelry is a NYC-based officially licensed jewelry brand by Allison Cimino. In February 2017, RockLove announced a team-up with Disney, Marvel, and Star Wars. Back in May, she announced the collection will make its debut at SDCC. We’re excited to see what the brand has in store for Star Wars fans!


Stance sells high quality socks and underwear. Their recent releases include the Ralph McQuarrie inspired socks.

Stern Pinball, Inc.

Stern Pinball, Inc., provides exclusive merchandise, game launches, and pinball shows.


TeeTurtle offers cute, funny, nerdy, and pop culture inspired shirts from a variety of franchises, including Star Wars. One of their most recent additions features Princess Leia Organa.


Toms designs and markets shoes as well as eyewear, apparel, and handbags. They will be releasing a new Star Wars collection in July, so chances are fans attending SDCC will be able to see part or most of the collection in person.


Topps is your ultimate destination for hobby trading cards. They will no doubt have collectible items at the convention as well as exciting giveaways.

Trends International

Trends International is the leading publisher and manufacturer of licensed posters, calendars, stickers, and social stationery products. You can currently purchase the Star Wars: Rise of Skywalker logo poster by Trends International on Amazon.

Last but not least, click here to view the Exhibit Hall map.

The Lucasfilm Pavilion will be located at Booth 2913. Stay tuned for more information regarding exclusives and follow TWG on Twitter for more updates from the convention.

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